Same rules for everyone.

Joining

• Hold the coin's minimum

  Every coin sets a minimum hold when it goes live on Yell. Once you've joined, the minimum you need to keep never goes up, whatever the price does.

• Paste your wallet address and your X handle

  You never connect or sign with your wallet. We read its balance on chain, and payouts only ever go to that address.

• Post your one-time code

  We give you a post with a code and the coin's contract address. Posting it links your X account to your wallet, and it counts as your first post.

• pump.fun callouts count once you've joined

  Post them from the wallet you joined with.

• One wallet per X account, and one X account per wallet.

• Posts you made in the 24 hours before joining count too.

What counts

A post counts if it:

1. 1

   is a post or a quote post on X, or a callout on pump.fun;

2. 2

   names the coin by its $TICKER or its contract address (callouts sit on the coin's own page, so they don't have to);

3. 3

   has at least 4 real words besides the ticker, the contract address and links;

4. 4

   isn't a near-copy of one of your own posts from the 24 hours before it.

Replies, reposts and updates under a callout never count. A thread counts once, as its first post.

Points

Post points, once for each counted post:

Engagement points, as they come in:

• A post earns engagement points for 48 hours after you post it. Each payday pays what your posts gained since the last payday.

• Each post's engagement points stop at a tenth of your follower count when you posted it, with a floor of 25 and a ceiling of 500. With 1,000 followers a post can earn up to 100 engagement points; with 250 or fewer, up to 25.

• A callout earns its post points only. Likes and replies on pump.fun don't count: they're too easy to fake.

Multipliers

Your points for each payday are then multiplied:

• Burn

  Burn the coin from the wallet you joined with. It has to be a real burn; coins sent to another wallet don't count. Everything you burn adds up, and the boost never ends.

• Lock

  Lock the coin with Jupiter Lock, to the wallet you joined with, for at least 30 days, with cancelling turned off. Only coins that are still locked count.

• You can do either on your Yell page

  It's the only time Yell asks your wallet to sign: we build one transaction (the burn, or a lock nobody can cancel) and your wallet shows it to you before you approve. We never see your keys. Burns and locks made elsewhere, for example on Sol Incinerator or Jupiter Lock, count the same.

Paydays

• Every coin has a fixed payday: every 15 minutes, 30 minutes, hour, 6 hours, 12 hours or 24 hours.

• At each payday Yell collects the coin's creator fees and swaps them to USDC. Yell keeps 10%; the rest is the payday's pot.

• Yell's 10% is split in two

  Half buys back $YELL at random times and burns it, and every burn is on chain. Half goes to Yell's treasury for development, marketing and running costs like the X API and servers. Both wallets are public on the tokenomics page. $YELL's own paydays follow the same split.

• Base share: 15% of the pot is split equally between everyone whose posts earned at least 10 engagement points in the payday, so small accounts with a real audience earn too. Bot-check risk and near-copies cut your part the way they cut your points, and what they cut goes to everyone else.

• The rest of the pot is split by score

  Your part of it is your score divided by everyone's. If nobody qualifies for the base share, the whole pot is split by score.

• Yell's 10% is taken once, when the money arrives. Money carried over from an earlier payday is never charged again.

• Nobody receives more than 10% of a payday's pot, or three equal shares when that's more. With 5 people scoring, for example, the limit is 60%. It covers both parts together. What a capped yeller can't take goes to everyone else, by score.

• Payouts are sent once you're owed at least $1

  Smaller amounts stay credited to you and go out with a later payout.

• First payout to a new wallet

  If your wallet has never held USDC, your first payout opens a USDC account for it. That one-time cost is set by Solana (at most about 0.002 SOL) and comes out of the payout.

• If nobody scores in a payday, its pot carries over to the next one.

Bot checks

At each payday we look at your posts during the payday and in the 24 hours before it, across every coin you've joined on Yell. Only posts that name one of those coins are seen. Each signal below adds to a risk score: your points are multiplied by (1 − risk), and at 0.7 or more you sit the payday out. Risk goes back down once the behaviour stops. Your wallet page shows which checks apply to you, why, and the payday each one clears from.

Only the higher of the two post-count signals counts, and only the higher of the two account-age signals.

We may add checks at any time to stop new kinds of abuse. A new check is listed here the day it goes live.

Checking a payday

Every payday publishes its full score sheet: every post, its points, every multiplier and every payout. The sheet's sha256 is written into the memo of the payout transaction on Solana, so anyone can re-hash the sheet and check that nobody was paid off the books.

For creators

• Choose how fees reach Yell

  Launch the coin through Yell on pump.fun or Meteora, which makes Yell's fee wallet the coin's creator (0.05 SOL plus any first buy). Or set an existing pump.fun coin's fee sharing to its Yell fee wallet. Or deposit a USDC budget as a campaign.

• Coins launched on Meteora pay a 1% fee on every trade

  For the first 5 minutes it starts at 50% and falls to 1%, so snipers pay into the pot. Meteora keeps 20% of each fee and the rest goes to the fee wallet, including after the coin graduates: its liquidity is locked to the fee wallet for good.

• Choose a payday, a minimum hold and, for a campaign, how long it runs (1, 3, 7, 14 or 30 days from going live). The payday and campaign length are fixed once the coin goes live, and the minimum hold never goes up for anyone who has joined.

• Make the minimum hold worth something

  It's what stops one person from earning with many accounts, because every account has to hold it for the whole payday. We suggest at least $20 at today's price.

How these rules change

• The rules are numbered. Each payday's score sheet records the version it was scored under.

• Changes to points, limits, multipliers, the base share, caps or fees are announced here and on X at least 7 days before they apply. A payday is always scored under the rules in force when it started.

• Bot checks can be added or tightened at any time. They're listed above the day they go live.

• A coin's payday and campaign length never change. Once you've joined a coin, the minimum hold you need to keep never goes up.